Day: August 28, 2024

Unlocking Marketing Success: The 8 Essential Types of Videos Every Brand Should Use

Deb

In the rapidly moving world of digital marketing, video content has emerged as a powerhouse tool for engaging audiences and driving brand success. From captivating potential customers to retaining loyal ones, different types of videos serve distinct purposes in a comprehensive marketing strategy. Here’s a deep dive into the eight most effective types of marketing videos and how they can help your brand thrive. Explainer Videos Definition and Purpose: Explainer videos are short, engaging videos that introduce and explain a product or service. These videos typically range from 60 to…

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The Copywriter’s Formula For Creating Successful Marketing Campaigns

Deb

** Formerly Published on COPYWRITERS.COM 2018-2019 ** When creating campaigns for your business, what vital steps must you take? If you google successful marketing campaigns, you will find examples from Superbowl ads and other famous advertisements. You will likely recognize these ads based on their famous and viral content.But what should you do if you want to create a successful campaign for your business? How do you go about this? Is there a proven formula that will assure you success in your campaigns? Indeed, the answer is yes! There are…

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Do You Think Facebook Ads Don’t Work?

Deb

** Formerly Published On COPYWRITERS.COM in 2018 – 2019 ** Here’s How Advertisers Are Using High Converting Facebook Ad Copy to Generate Real Sales Do you ever wonder why some people can write high-converting Facebook ad copy, yet others fail miserably?The most apparent difference between these two types of people would probably be knowledge or lack thereof. Those succeeding and generating high-converting Facebook ad copy know what others don’t. In total, 80 million small businesses now use Facebook pages.Would you like to know what they know and take advantage of…

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Do You Need “Google My Business” Help?

Deb

** Formerly Published On COPYWRITERS.COM 2018-2019 ** Have you ever wondered if you need a “Google My Business” listing? Do you need “Google My Business” help? If so, then this article is for you.Some articles will tell you, “Yes,” in answer to this question, but that is not always the case. Certain businesses are prohibited from having a “Google My Business” listing. But before we get into that, let’s first answer the question:What is a “Google My Business” Listing?Have you ever noticed that it appears to the right of the…

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7 Techniques For Creating Facebook Compliant Landing Pages

Deb

** FORMERLY PUBLISHED ON COPYWRITERS.COM 2018-2019 ** If you are like most small business owners, you are well aware of the effectiveness of Facebook advertising and the importance of compliance. But what do you need to know to have Facebook-compliant landing pages?Let’s face it…Nothing is more disheartening than receiving a Facebook notification stating, “Your ad was not approved.” Or even worse, “We are shutting down your ad account.” Most digital marketing managers and media buyers cringe at receiving a message like that. If you are like most, you want to…

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20 Common Mistakes Organizations Make in Their B2B Content Marketing

Deb

** FORMERLY PUBLISHED ON COPYWRITERS.COM 2018-2019 ** Are you making costly mistakes in your B2B content marketing campaigns? Eliminating the following missteps could be the difference between outright success and utter failure—attracting eager prospects ready to buy right now or no one.According to Neil Patel, one of the world’s leading experts, B2B content marketing has existed since 1732. The first content marketer was Benjamin Franklin himself! Who would have thought? As you can imagine, content marketing has come a long way since then. Businesses publish hundreds of thousands of articles…

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